Target if you just need regular food/toiletries or snacks and my kids like getting orlando souveiners in there too. Publix does have some BOGOs and specialty items you won't see in Target (such as alcohol, bakery and rotisserie chicken at the boars head cafe). The are fairly close together I would't hesitate to go to either depending on what you need. If not a sale item Target will be a little cheaper for most things.