We went to WDW in November 2009. I made my reservations at the 90 day mark at 6:00 am(which at the time was the earliest possible date and time to make them). I made my reservations online while my husband called the 407-wdw-play to book the pirate cruise and a carriage ride. The only way to book activities is to call. When i finished making my online reservations, i called to make my bibbidi bobbidi boutique reservation at 404-wdw-style. However, I believe that when you call any WDW number, the CM can connect you to the person that you need to talk to whether is is a dining reservation, or an activity reservation, or a room reservation.