The only way I can see it working out without major backlash from current owners is if they made the trust a lower cost of entry with slightly less booking time. If they are having trouble selling direct at current prices do they think a trust with a higher point of entry will really sell?
My idea would be to make it cheaper than buying a full contract direct, with an option of buying into a resort for an extra fee per point to pull a contract out of the trust and become a full direct owner of a contract. This would let them try out the system and a couple resorts at a lower cost before deciding on one specific resort contract. They could even have varying lengths of contracts. 5, 10, 15 years, etc. This would lower the down payment or upfront cost that many get sticker shock from, with options to extend the contracts or upgrade to a direct owner contract if they like it.
The key would be a new third booking window. In order to not upset the current owners and make the direct contract upgrade worth it they could add a third booking window just for the trust (ex. 9 months). This would give the direct owners who paid a higher price direct booking first at 11 months at their home resorts since many are locked into 1 resort. Then at 9 months the trust renters could book the trust resorts (up to the total amount of points in the trust for each resort). Then at 7 months everyone competes for sleep around bookings. Thoughts?
My idea would be to make it cheaper than buying a full contract direct, with an option of buying into a resort for an extra fee per point to pull a contract out of the trust and become a full direct owner of a contract. This would let them try out the system and a couple resorts at a lower cost before deciding on one specific resort contract. They could even have varying lengths of contracts. 5, 10, 15 years, etc. This would lower the down payment or upfront cost that many get sticker shock from, with options to extend the contracts or upgrade to a direct owner contract if they like it.
The key would be a new third booking window. In order to not upset the current owners and make the direct contract upgrade worth it they could add a third booking window just for the trust (ex. 9 months). This would give the direct owners who paid a higher price direct booking first at 11 months at their home resorts since many are locked into 1 resort. Then at 9 months the trust renters could book the trust resorts (up to the total amount of points in the trust for each resort). Then at 7 months everyone competes for sleep around bookings. Thoughts?